Video content marketing is a widely unadopted tactic by marketers yet is outperforming typical content marketing strategies. Content marketing is certainly working well for businesses, since 41% of marketers say inbound marketing produced measurable ROI in 2013. However, those that incorporate video strategically, as an additional layer to their inbound marketing, are leaving their competition in […]
Video marketing is picking up steam and is turning into a major method for reaching c-level executives.
In order to atract the attention of C-level executives, you need to focus your video marketing campaign specifically on these professionals.
In order to attract more clients and keep them interested in your services, you need to produce short and to the point marketing videos.
We hear so often that content is king! This is no longer breaking news. But what type of content are you talking about? Video content is the by far the most engaging content that we’ve seen online. Every year it’s growing leaps and bounds yet it is still largely not being adopted and used by […]
Every time I watch this video and listen to the speech I get goosebumps. Why? What is it that causes me to be moved so much? Is it his words? Is it his tone? Is it the music from the movie Inception? What is it that is causing me to react this way? Why do […]
We see it all the time. The content is boring, stagnant, or a free refrigerator, toolset and cruise vacation wrapped in a timeshare sales pitch. This is probably the quickest way to lose your readers and never get them back.
If you have a local business and you want to start using video content to market your business, you need to make videos that people are going to actually watch. The video content you’re incorporating into your inbound marketing strategy should do just that. Videos Using Generic Search Terms Prospects are going to be searching […]
Creating content is the life blood of an inbound marketing campaign. Blogging is one of if not the most effective ways of generating traffic to your website. The question arises, how does blogging generate leads? Why does blogging generate leads? You might also ask, what is this inbound marketing thing? The great thing is that […]
Inbound Marketing should be at the fore front of every marketing professional’s mind in 2014. The desire by many businesses to increase sales and make profits can be achieved if proper investment is done in Inbound marketing. You need to ensure that you create data that is designed to specifically appeal or impress your clients. […]
Increases the opportunity to generate new customers by optimizing your YouTube channel. Amplify your video content marketing with your YouTube channel.
Many business owners and CEOs are investing in inbound marketing. This new approach is arguably the most effective and cost friendly marketing strategy.