Marketing Campaign

The Mechanics of Lead Generation: What Marketers Need to Know

What do marketers need to know about lead generation? It’s really a simple process when you look at it but it never hurts to dive into the details. A lot of focus is placed on generating traffic to your website but what happens once they are there? What happens when they have just completed reading […]

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Marketing Tactics Without An Internet Marketing Strategy is Pointless

“Let’s make a Facebook page” is not an internet marketing strategy. Of course it’s not, you say. Yet every day marketers launch internet marketing tactics without considering how they fit within their overall strategy. Rather than react to the latest, greatest digital marketing tool, we suggest you plan an effective Internet strategy to determine which […]

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Don’t Get Burned by Pay-Per-Click! 5 Tips For Successful PPC Campaigns

I don’t know how many times friends and clients have asked me what I thought about PPC. The question is always, “is PPC a good way to increase website traffic and leads?” What’s the right answer? Many would say yes, it’s an effective way to generate leads. While others would say, no it’s a waste […]

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Four Essential Elements of Lead Generation

Generating leads seams like the most important task on a marketer’s checklist. Besides, your sales department needs them to keep the pipeline full and on track. We are going to review four essential elements of lead generation, so you can generate leads! The Offer, Call-To-Action, Landing Page, & Form Lead Generation Starts With The Offer […]

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Successful Lead Generation Strategies for Businesses

How much money and time is being spent on successful lead generation?  Where are all your efforts being directed, outbound lead generation or inbound lead generation? What steps is your company taking to successfully generate leads? Do you feel like your way of doing things isn’t working out? There are simple steps you can take […]

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5 Effective Ways To Use Video in Your Marketing

Marketing is among the most important aspects of business, after all unless you market what you do and who you are potential customers will not know who you are or what you have to offer. As the world becomes increasingly visual and interactive, businesses need to step up their game and engage customers in ways […]

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99 Online Video, Mobile Video, and YouTube Video Statistics

Knowledge is power. We have scoured the internet to find 99 Online Video, Mobile Video, and YouTube Video Statistics for your benefit! We have done our best to cite all of the statistics and ensure that they are relevant to the video marketing industry. Please share this article with your friends and return the work […]

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Corporate Trade Show Video Example Featuring Motion Graphics

We would all agree that trade shows are cut throat. Everyone is battling for eyeballs and talk time. When you have thousands of attendees and only a handful of associates to cover them all, it’s important that you talk to the right people at the right level. Incorporating the guidelines set forth in our article […]

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10 Examples of What Makes Good Print Advertisements

The key thing to remember here is that we’re dealing with nonmoving print, not a video production. Therefore it has to be eye catching and hold the viewers attention. The viewer needs to be able to zoom in on one specific thing. I think a truly good print ad takes the viewers preconceived notions about […]

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Inbound Marketing Process Explained by Atlanta Company [INFOGRAPHIC]

Inbound Marketing in Atlanta can seem overwhelming to any business person, from the seasoned veteran to the new recruit. We found an infographic that helps explain the ins and outs of how inbound marketing works, and why it’s effective if done right. The infographic (featured at the bottom of this page) breaks the inbound process down […]

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How Can Videos Be Used To Achieve Multiple Marketing Benefits

As videos are becoming more popular,  video production companies are dedicating more time to evaluate the exact needs of businesses so that their services are more helpful and specific. You may have many options to choose from that can be modified to meet your advertisement objectives and budget. Videos are becoming more popular, mostly because […]

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Atlanta Marketing Company Explains Inbound Marketing

What is Inbound Marketing? Inbound marketing is a marketing strategy that focuses on getting found by prospects. It centers on three main marketing tactics: content marketing, SEO (Search Engine Optimization) and social media marketing. Inbound marketing is basically integrated marketing; connecting lots of different marketing methods together to create a stronger presence online. One of […]

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