When most of us think of online marketing, we think of annoying banner ads and ppc. This just gets in the way of our normal day to day activities on the web. According to PPC.org, only 23% of searchers click on paid ads% of Google Search. Even so, there are still 77% of click still […]
Increase Lead Conversion Rates with These Simple Steps Any business website is not functioning correctly if it isn’t bringing in visitors, leads, and clients for the business it represents. If you’re having trouble converting your visitors to leads, and leads to clients here are three easy steps that can help boost your conversion rate. Provide […]
When trying to market your business, to another business the internet can seem like a big, clunky, unusable tool meant only for techies and computer whizzes. With so many different ways to use the internet it’s understandable that business owners are sometimes intimidated, especially when dealing with other professional businesses. It can be hard to […]
In the last two years online video and inbound marketing tactics have really stood out and shined, while traditional T.V. advertisements, and marketing plans are starting to pale in comparison. Online video is quickly becoming a powerful tool for businesses, especially when paired with social media marketing, content curation, and search engine optimization. Below I’ve […]
I found some very interesting statistics and information about the internet that I think are relevant to any form of business. These statistics help show that there are ever increasing technology standards and needs in this advanced age of technology. These statistics are especially interesting when looking at from a business standpoint. Businesses need strong […]
Content curation has become and is becoming the most effective way for businesses to market themselves on the internet. Content curation is a process comprised of finding, organizing, and sharing online content through multiple mediums and outlets. Proper content curation utilizes social media, sharing, pinning, tweeting, liking, commenting and posting the content in order to […]
It’s proven that being found through search engines leads to more leads, conversions, and therefore sales. Product videos or videos that detail a product explaining, and demonstrating how it works, can have especially effective results. In general, website visitors who view product videos are 85% more likely to buy than visitors who do not (Internet […]
Depending on where you are in your relationship with a potential lead you will behave differently with them. You wouldn’t try to make a huge sale with a lead who doesn’t even know your name. On the other hand you wouldn’t try to introduce yourself to a client that’s been doing business with you for […]
Video has developed into a strong and cost effective marketing tool. Companies using video is becoming what a website was ten years ago; companies that are using video now, and using video well, are flourishing. How can you increase your video viewership? As a trusted video production agency in Atlanta, we recommend two things that […]
A landing page is meant to serve your website visitor so they can obtain the information they want easily and quickly. A landing page also helps your company because it produces leads. Here are eight tips that will help your landing page produce potential clients, and help make your landing pages informative. Landing Page Titles […]
We will discuss 4 steps to beautifully effective website design. We have detailed explanations for each step to aid in creating an effective website that will generate leads and close more sales, increasing your revenue and profits! Step 1: Get Found online Everybody wants their website to prosper, and getting found online is the key […]
The key thing to remember here is that we’re dealing with nonmoving print, not a video production. Therefore it has to be eye catching and hold the viewers attention. The viewer needs to be able to zoom in on one specific thing. I think a truly good print ad takes the viewers preconceived notions about […]