Spotlight

Blogging? Maybe You Are, But Not Frequently Enough!

Are you blogging? Maybe you are, but you’re blogging frequently enough or in a way that will maximize your SEO strategy. Or maybe you’re not blogging because you don’t have enough time? No matter the reason or excuse, a website without a fully-optimized blog is poorly positioned to drive traffic and leads. Your website is […]

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Is Digital PR And Content Marketing Part Of Your Strategy?

Without an effective content marketing strategy with proper development and measurement, marketers can easily be left behind as the future of digital PR unfolds. Providing good and effective content for your audience is and always has been a key part of Public Relations for any business. The biggest factor that has affected content marketing is the vast […]

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The Supersonic Jump Explodes Online

The Supersonic Jump Explodes Online On Sunday October 14th Felix Baumgartner jumped out of the space capsule from 128,100 feet (24.26 miles) above Roswell, New Mexico. He successfully broke the sound barrier, and provided the world with some awesome pictures, video footage, and feedback on what it was like to jump. With the way people use […]

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Promotional Video For All New App Makes Couponing Easy!

Our phones are no longer just phones but our point-and-shoot cameras, calendars, address books, gaming console, walk-man, and more. They even handle some tasks like monitoring our sleeping habits, manage our todo’s, and now they can even help us save money on our groceries. There’s an all new smartphone app available on iPhone, iPad, Blackberry, […]

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5 Tips For More Effective Landing Pages

Landing pages are essential to any internet marketers arsenal. Taking advantage of these 5 landing page best practices can increase your landing page conversion rates. You have 3 seconds to make an impact before your prospect signs up or leaves. Time to make your landing pages highly effective. Effective Landing Pages 1. Explain the value […]

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Three Easy Steps to Increase Your Website’s Conversion Rate

Increase Lead Conversion Rates with These Simple Steps Any business website is not functioning correctly if it isn’t bringing in visitors, leads, and clients for the business it represents. If you’re having trouble converting your visitors to leads, and leads to clients here are three easy steps that can help boost your conversion rate. Provide […]

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10 Best Video Infographics Found on Pinterest! [INFOGRAPHICS]

In the last two years online video and inbound marketing tactics have really stood out and shined, while traditional T.V. advertisements, and marketing plans are starting to pale in comparison. Online video is quickly becoming a powerful tool for businesses, especially when paired with social media marketing, content curation, and search engine optimization. Below I’ve […]

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Making The Internet Work For Your Business

I found some very interesting statistics and information about the internet that I think are relevant to any form of business. These statistics help show that there are ever increasing technology standards and needs in this advanced age of technology. These statistics are especially interesting when looking at from a business standpoint. Businesses need strong […]

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Why Your Business Needs A Facebook Business Page

Facebook is an extremely powerful social media site when utilized for a business. Having a Facebook for your business can be very helpful in drawing new leads to your company’s website. One reason is simply because of how popular Facebook is. The word ”Facebook” is the number one most searched term online, and number one […]

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How And Why Content Curation Is Important To Marketing

Content curation has become and is becoming the most effective way for businesses to market themselves on the internet. Content curation is a process comprised of finding, organizing, and sharing online content through multiple mediums and outlets. Proper content curation utilizes social media, sharing, pinning, tweeting, liking, commenting and posting the content in order to […]

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Product Videos & SEO Leads to In-Store Sales

It’s proven that being found through search engines leads to more leads, conversions, and therefore sales. Product videos or videos that detail a product explaining, and demonstrating how it works, can have especially effective results. In general, website visitors who view product videos are 85% more likely to buy than visitors who do not (Internet […]

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How to Use Video at Every Step of Your Sales Lead Funnel to Nurture

Depending on where you are in your relationship with a potential lead you will behave differently with them. You wouldn’t try to make a huge sale with a lead who doesn’t even know your name. On the other hand you wouldn’t try to introduce yourself to a client that’s been doing business with you for […]

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